It’s obscured behind the YouTube logo, but this Sharp commercial has a disclaimer that simply says “Screen Images Simulated”. I’d have infinitely more respect for this spot if they weren’t. This concept, executed live, would actually hold some interest. The timing and choreography only mean something when the screen images have to be considered. Take away the “choreography” and all you’re left with are some run-of-the-mill pretty pictures.
There’s something to be said for authenticity.
February 02, 2008, 4:08pm
